JONMAXGOH

Time spent abroad has prompted Goh to explore his Singaporean identity through his collections, and he looks at how traditional textiles and silhouettes may be reinterpreted in a contemporary manner.

Goh used digital prints and soft textures to create a futuristic look that takes cues from the form of the kebaya, after a visit to the Heritage Conservation Centre during the competition.

Glitch moiré vanishing organza open-back kebaya
‍Digital sublimation print on polyester organza

‍Hand-painted, white/chartreuse degradé flared-leg pants in corrugated knit
‍Acrylic hand-painted polyester pre-micro-pleated knit

State of Becoming
JONMAXGOH
Singapore, 2021
Collection of Jon Max Goh

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This look is part of Goh’s winning collection State of Becoming for Singapore Stories 2021. It is a response to the competition’s provocation to envision the Singapore fashion identity as a smart nation that embraces technology and innovation. Goh used digital prints and soft textures to create a futuristic look that takes cues from the form of the kebaya, after a visit to the Heritage Conservation Centre during the competition. Goh draped directly on a dress form to create an androgynous silhouette that challenges the conventions of gendered clothing.

Jon Max Goh is a Singapore-based designer who graduated with a BFA in Fashion Design from Parsons School of Design in New York. He was awarded menswear designer of the year in 2015 by the college. Time spent abroad has prompted Goh to explore his Singaporean identity through his collections, and he looks at how traditional textiles and silhouettes may be reinterpreted in a contemporary manner.

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#SGFASHIONNOW 2021

JONMAXGOH

Deconstruction:

Charles

& Keith

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